Sneaky Ways To Use Social Marketing for More Traffic
By Jack Humphrey
When you can’t think of another thing you could do to promote your site just remember this:
There is always something else you can do to promote your site!
I am going to let readers in on a very big secret known only to our insiders before today. It is one of the most powerful, overlooked marketing methods for Web 2.0.
It all started back when Web 2.0 started. I quickly realized how beneficial it would be for my web presence to get on social sites and begin branding myself. While other marketers were glossing over Web 2.0 as a fad or as a useless tool for marketing, I was digging in and checking out what was behind the curtain.
The links I gained were invaluable. The traffic and search engine rankings I enjoy now are a direct result of diligent study and application of techniques I developed for a new marketing method called “social marketing.”
Social marketing was proving to be an extremely important part of my overall marketing and branding for our properties.
Then one day it hit me. Why not use the same techniques on sites that mention one of my products, my blog, or any number of my sites?
I experimented with sending traffic and links to possible joint venture partners. They responded. They really responded!
I figured most professionals were as addicted to checking their stats every day as I was. So I sent key people a powerful message of traffic. When they logged in to see a big burst of traffic had occurred above their normal daily traffic, they back tracked where it came from and found my profiles on all the social sites I sent it from.
I began to get emails thanking me for this traffic and asking how I did it. They saw the sites that I was using to send them traffic, but they thought there was something magical about the way I did it and wanted to know the secret.
All of the sudden people who were paying no attention whatsoever to me were picking up the phone and emailing trying to figure out what I was up to and why I would send them traffic for free.
I wasn’t sending them links and traffic for free exactly. I did it to get their attention. And once I had it and started telling them what I did to get it, they were all ears when it came to my products which teach people how to do the same.
I got every joint venture I wanted because of this tactic. No one ignores my emails anymore and I enjoy being able to get joint ventures or even totally free mails from some of the biggest names in the business. (Some of them even mailed about my products without affiliate links!)
So I went on to develop around this idea and came up with, in hindsight, was a monstrously brilliant idea: Why not “buzz” everyone who ever links to or mentions one of my sites or products?
Not to get their attention necessarily. But simply to improve their rankings and link popularity so that their links to me would increase in value!
To say that this has worked wonders for our companies is a gross understatement. Since you cannot trust that people who talk about you on their blogs or in social sites are any good at promoting themselves, I simply started buzzing every single page on the web that linked to one of my sites.
I know about every new mention of my name or my sites because I use Google Alerts. When someone writes a post with my name in it, I get an alert and the direct URL to that page.
With alerts set up for all your keywords (product names, your name, websites you own, or anything related to your business you want to track) you will be the third person on the web to know when something new has been put out there.
The first person is the person who wrote about you. The second is Google. The third is you!
So after I get an alert, I immediately check out the new content, wherever it is, and if it is buzz worthy, I apply social marketing tactics to that URL and get that page some serious attention.
Over time, no matter how bad others are at marketing their own sites, you can have a huge network of popular pages pointing to your domain, sending you traffic and increasing your rankings.
Don’t blow off new content or blog posts simply because they have no pagerank because they are brand new. Instead, make absolutely certain the entire niche knows about those pages and increase the value of them yourself far more rapidly than the website owners will themselves.
Side Effects: Everyone you buzz and make popular comes into your circle. You will notice an increase of repeat links and mentions by those people who have benefited from you buzzing them.
Traffic is the #1 way to make friends online. Friends who will send you back exponentially more traffic collectively than you ever sent them.
Your site isn’t the only thing you need to focus on promoting on the web. You should promote every site on the web where your links are found!
Now you will never get stuck wondering what else you can do to promote your business online.
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To find out how to “buzz” your own and other sites and conduct a real social marketing campaign, download Jack’s Authority Black Book at http://www.authorityblackbook.com. It is responsible for millions of links and visitors for the over 45,000 people who have read it!
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Latest Giveaway - 46 pages of free gifts!
The doors are open … get your 46 pages of free gifts *early*!
Apparently Reed Floren decided to open the doors early to his brand-new “The IM Gifts” giveaway, so you can get in already and start grabbing free gifts off the shelves - all *46* pages of gifts!
You know, just about every giveaway boasts about being the “most massive giveaway on the internet” or some nonsense like that. Very few of them actually are that, but Reeds comes pretty close, and is certainly one of the largest giveaways that are open and active right now.
The IM Gifts giveaway is open for member signups for just 7 days (until july 4th), so go now and get your foot in the door to secure your access to the site. That way you can access the gifts even after the event closes for new members in 7 days.
About the gifts … I know … 46 pages of gifts is a lot and the prospect of getting added to hundreds of lists is not very appealing. But you can get an inexpensive upgrade (watch for it after you activate your account) to get access to the download links to bypass the signups. That’s a *massive* timesaver and I recommend you get the upgrade because of the time savings. I believe there are also some additional bonuses for upgraded members, so look out for that.
Go join the giveaway now and watch for the time-saving upgrade
Have a good gift hunt and enjoy! 
Where’s My Money? Pssst… It’s In Your Strategy!
By Liz Tomey
There are literally thousands of people getting online each day now, and many of those people are looking for promises of instant riches. Well, the sad truth is there is no such thing as instant riches, and once you get that out of your head, you’re well on your way to starting to make a little money online.
The only thing that will make you a lot of money online is by developing a strategy. Once you get one strategy in place and making money, it’s then time to find another strategy that will work and make you money. You keep putting in strategy after strategy until you are satisfied with the income you are getting.
Let’s take a look at a short example.
Jane has just come online and wants to start making money. She looks at all the things she can do and decides to make money by selling an ebook. After Jane decides on what type of ebook, and how she’s going to sell it, she’s got herself a strategy. Jane gets her ebook produced and starts selling it, and now Jane is making money.
Jane starts making $1000 a month from her new ebook and decides she wants to make even more money. Jane thinks about this for awhile and decides she doesn’t want to create another product, so she will find an affiliate product to promote. She finds her affiliate product and begins promoting. After some hard work, Jane is making about $600 a month off her affiliate product. Jane is now up to $1600 a month, and still wants to make additional money. Jane now decides to offer a proof reading service because she’s an excellent proof reader. Jane sets her website up advertising her service and quickly Jane is making an average of $700 a month from her proof reading services. Now Jane is up to $2300 a month, and do you want to know why?
It’s very simple! The money is in Jane’s strategies. Through Jane’s online career she can implement as many strategies as she wants to make money and her income will continue to grow. When one strategy stops producing she’ll simply add another one, and she’ll do this over and over again.
Wouldn’t you like to be like Jane? Wouldn’t you like to keep adding strategy after strategy until you were happy with what you were making? Well you can be and it’s as simple as sitting down with a pen and paper right now and deciding what you want to do.
There are so many things you can do online like affiliate marketing, making money with Google Adsense, creating your own products, creating memberships, offering services, and a ton more. All you have to do is pick one of those things and go for it.
The key is to write down what you want to do, and the steps it will take to being able to do what you want to do. Don’t let lack of knowledge slow you down. Seek out the resources you need to meet your goals, and you can be successful like Jane too!
Liz Tomey is a successful Internet marketer who has produced several amazing products about creating an income online. If you’d like to get started with an internet marketing strategy, you can get three quick and easy ones by visiting http://www.UndergroundMarketingStrategy.com
Article Source: http://EzineArticles.com/?expert=Liz_Tomey
11 Joint Venture Ideas To Get You Started On The Fast Track To Quick Profits
By Liz Tomey
Joint ventures are a very powerful way to build your business quickly. This article will help you in generating ideas for joint ventures that you can use in your business.
1. Find someone in your target market that either publishes an ezine or has a website. Ask them if they would like to join your affiliate program and promote your offers in their ezine, or on their site. In return, you’ll give them the product at no charge, and if you have an ezine or website, offer to promote something for them. Remember to make it an irresistible offer for them!
2. Use your own visitors and subscribers. Give them something free that has some sort of small advertisement of yours on or in it. It doesn’t have to be a flashing sign. Just a subtle ad with your URL or subscribe email placed somewhere visible. By using this method you could have your little ad all over your entire market! It takes a snowflake to start a snowball! Your visitors and subscribers will be happy to get something for free, and they’ll be even happier that it doesn’t have ads ALL over it. DON’T get greedy. Give a little and get a lot! Find someone else in your market that does the same thing. Offer to give their “give aways” out if in return they give your “give aways” out.
3. If you can’t beat ‘em… Join ‘em! Round up several others in your market who you think there would be a mutual benefit to partner with. Have a “Joint Venture team”. Your team could pool your resources and beat the “big guys” in your market. Those in your “Joint Venture team” could cross promote each other’s products, services, and/or programs also!
4. Find 5, 10 or however many ezine publishers who are in your target market. Offer them all discounts to their subscribers on your offer. Give them your product for free also. Let them know that you are partnering with other ezine publishers for your discounted offer, and that you will give the ezine publisher who produces the most result a bonus. Just make sure your bonus is GOOD! Make it something unique and semi-personal. I’ve always thought when rewarding someone I do business with that I shouldn’t give them a “business gift”. Try giving a semi-personal personal gift. You may not really know that person, but there are sites online that will tell you the gifts women like and the gifts men like. Use those sites to find semi-personal gifts. (*Please note that this does say semi-personal. Business is business, so make sure your gift/bonus is appropriate.)
5. I saw a site the other day at: ThankYouAds.com This is a WONDERFUL idea. The basics of the concept are placing other people’s ads on your Thank You page. What a great time to send your customer off to your most trusted JV partner while the customer still has their credit card out! You’ll want to be careful when doing this though. Make sure you’ve already sold that customer all that you can before passing them to your Joint Venture partner.
6. Contests are a WONDERFUL way to market, and you can conduct them for any type of market. Contact an ezine publisher or website owner in your market. Offer to hold a contest giving away an item or items you are offering. In return for this, ask that they run your ad, or place your ad on their website. If it’s a really good contest, ask that they run your solo ad, or put your ad in a very prominent spot on their site. Another way to use contests is by doing a “contest swap”. Let them know you’ll promote their contest if they promote yours. If they don’t have one offer to come up with one for them. Explain the benefits behind having a contest. Offer to have one for them. Let them know you’ll donate the prize (it doesn’t have to be anything really expensive) if they would like, and show them how to set it up. This is relationship building at its best. The next time you approach that person with a JV they will trust you because you were willing to go out of your way to help them.
7. We all know that article writing is one of the best ways to market. You show people that you know something about the topic you are writing on, you are automatically giving them something (your article), and it’s a viral way of marketing. Your article could go all OVER the place. Online and offline. If you know an ezine publisher or website owner who publishes articles on your market topic, ask if they would like to swap articles. You promote their article, and they will in turn promote your article. The best thing about this idea is you can do it with many people, and you can do it over and over by writing new articles.
8. Another writing idea would be for you to write a column on your market and offer it to an ezine publisher or website owner. I would suggest that you write unique content for each ezine publisher or website owner if you are wanting them to advertise you or for you. I know ezine publishers and website owners would go for this idea because as an ezine owner and website owner, I am currently seeking several people to write original content for my many sites and ezines in exchange for free advertising.
9. Swap business cards with others in your market. Your hand out your joint venture partners business cards and they hand out yours. This is just like word of mouth advertising, which is the best kind around. Business cards are a wonderful way to put your advertisement in someone’s hands. Putting it in their hands in one of the keys to selling.
10. If publishing and ebook, you could offer part of your ebook for free. Offer one chapter to potential customers, so that they can “test” your ebook. Find other ebook publishers in your market and ask if they could do the same with their ebooks. If they agree you could advertiser their free chapter, and ask that they advertise your free chapter in return. This can also be done with membership sites. Offer a 3-day free trial. Find others in your market that offers memberships to their sites. You advertise their free trial, and ask that they advertise yours.
What about software? Many people offer free trials for software. If you offer a free trial to your software, go to www.download.com. Search for software related to your market. When you find software that isn’t in competition with yours, but that would compliment the other person’s software, contact them and ask to do a JV where you promote their software and they promote yours! I’m sure you can think of a way to do this with your product or service.
11. Survey swap? You bet! Surveys are hot right now. Sometimes you have to offer your visitor or subscriber a little bit of an incentive to do it, but the information you will get is well worth it. Find others in your market that asks their visitors or subscribers to take surveys. Let them know that you also ask your visitors or subscribers to do take surveys. Ask if they would put a link to your survey on their site, and in return you could do the same thing. If you are asking for personal information on your survey be sure not to share that with the other website owner. If you do, make sure that it is noted in your privacy policy or you could lose visitors or subscribers!
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Liz Tomey has been involved in Direct Mail Advertising since 1998. She runs a network of over 25 sites related to Direct Mail Advertising. Her newest business TomeyMarketing.com is related to unorthodox advertising methods. She’s currently developing unorthodox advertising methods exclusively for online marketers. Her latest work is at: JointVentureSeeker.com Teaching marketers the POWER of joint ventures!
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Article Source: http://EzineArticles.com/?expert=Liz_Tomey
Giveaway Events Coming Soon
Giveaway Events are great for both building your list and getting information to build your business or even to sell to your current list.
Here are just some of the ones that are starting up this month:-
Daddys Day Giveaway - Contributor Sign Up
Daddys Day Giveaway - Member Sign Up
Launches on: 6 / 15 / 2008 Closing Doors: 6 / 22 / 2008
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The Massive Summer Giveaway - Contributor Sign Up
The Massive Summer Giveaway - Member Sign Up
Launches on: 6 / 16 / 2008 Closing Doors: 9 / 4 / 2008
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Wonderful Web Giveaway - Contributor Sign Up
Wonderful Web Giveaway - Member Sign Up
Launches on: 6 / 19 / 2008 Closing Doors: 7 / 10 / 2008
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How to Blog
By Liz Tomey
In recent years, blogging has become a new sort of art form. In the sense that all writing
is art, blogging is just another branch of that. Many who spend the time creating and
maintaining a blog are those who choose to use the internet as their means of sharing
their thoughts, feelings, hopes, dreams, and everything about life in between.
Many people use these blogs to share themselves with others all over the world. Those
who choose to do so can easily set up an account with a blog provider and create their
own personal journals. This is a great avenue of expression for many.
Recently, however, trends have also shifted towards the use of business blogs. These are
used to promote companies or products. Bloggers generally post articles that are relevant
to the company or product and are intended to draw attention from potential customers.
This can help to increase sales, thus becoming a profitable venture.
For those interested in creating a blog, consider the following tips to insure that your blog
does exactly what you want it to do.
First of all, it is important to take into consideration the audience to whom you will be
addressing. No matter what your purpose, you have to generate a blog that will be
interesting to them. A blog is your voice, but you have to “speak” in a way that others
can understand and will want to return in order to be successful.
Secondly, remember the importance of pictures. Often, a good picture can say more than
pages of writing. Not only does it say what you cannot many times, but it also helps to
make your blog more entertaining to browse. This does not mean you have to post
personal pictures of yourself. Remember to be safe and also to protect the privacy of
others, but you can post any photo that does not insult those who would be reading your
blog.
Next, consider being constructive in your writing. You blog can be on any topic, or lack
thereof, that you wish, but consider using that avenue to be of some benefit to others.
Sure, you can write about anything you want, but it is often nice to include some articles
that would be helpful to those reading your blog. Provide some useful information
instead of just entertainment.
Along the lines of keeping the interest of your readers, do not make a blog that is too
technical or formal. Using complicated techniques or extremely highly-educated
language may turn off readers instead of welcoming them. Remember that you can make
quick factual statements and shorter blog comments instead of feeling that you have to
make a lot of long entries. You are generally not writing to an audience made up solely
of scholars.
In addition, remember that most people who read blogs typically enjoy the internet by
scanning for information. You would be best advised to offer shorter statements and
colorful pictures with article links than to offer long articles that readers may find too
overwhelming. As mentioned earlier, remember who your audience is.
Finally, if possible, add some sort of interactive function to your blog. You can include
videos or audio segments. You can also have a guestbook or comments area where
readers can post their own thoughts in relation to what you have said. You will be able to
see how others react to your reactions about life.
Yes, even those blogs that are created for fun serve a purpose. Whether you create a blog
to sell a product or just sell your sense of humor to the rest of the world, a blog is a great
avenue for creative writing.
Liz Tomey runs http://www.BigWebBlogs.com where you can submit your blog for incredible exposure at no cost! Check out our latest blogs on free blog site today!
Article Source: http://EzineArticles.com/?expert=Liz_Tomey
Offline Advertising Secrets: Using Offline Advertising to Get the Most from Your ‘Name Squeeze’ Page
By Liz Tomey
Many people online are not using one of the best advertising methods around. I’m talking about offline print advertising. I’ve been using it since 1998, and I have a secret to share with you. Over 60% of my online business comes from offline print advertising. I know that 60% sounds very high, but it’s because I use offline print advertising as my main advertising method.
Before we go any further, I’d first like to tell you to not give up on your online advertising methods. You just need to learn to use online and offline advertising methods together.
Here is how I used offline print advertising to drive people to a struggling “name squeeze” page.
I know that many of you are frustrated with your online advertising methods. Email advertising, PPC advertising, website advertising, and the like can all be very over whelming. A few years ago when I was new to Internet marketing, I tried everything under the sun to get people to a “name squeeze” page I had built to promote a product. I finally decided to go back to what I knew worked. Offline print advertising!
I took all the copy that was on my “name squeeze” page. I opened up Microsoft Publisher (All it is, is a word processor program.) and pasted all of my copy from my “name squeeze” page into Publisher. I took the ad copy and made it into a full page (8×11) ad. It’s very easy to do, so don’t let this part scare you.
Now, I had an ad that looked just like my online “name squeeze” page, but without the email sign up box. Instead of the email sign up box, I directed the reader to my website address.
I looked for places I could now advertise my ad in. Since I had been using offline print advertising, I knew exactly where to go. You may be new to this kind of advertising, and that’s okay because I have one of the only websites that will thoroughly teach you how to use many offline advertising techniques like this one at little or no cost. It’s loaded with resources on where and how to advertising offline.
I placed my “name squeeze” website ad in several publications. The total readership was about 200,000
Once my ad for my “name squeeze” website hit, my site was flooded with visitors, and I had people signing up left and right via my email form on my website. It’s a little harder to track when using offline advertising methods. When I ran the ad to promote my “name squeeze” page, I made a special page just for my offline advertising people. That way I could track my ROI.
When it was all said and done, I had spent $120 on advertising. The counter on my special page for my offline advertising people showed that I had gotten almost 16,000 unique visitors to the site. Out of those 16,000 unique visitors, almost 2,000 of those visitors signed up for my offer on my “name squeeze” page. Out of those 2,000 people, 156 of them bought my $9.95 product. I made a total of $1,552.20. I only spent $120 on advertising, and the product only cost me $2.83 to fill and ship. My total profit was $990.72! Now that’s not a bad ROI at all!
As you can see, using offline advertising methods is very powerful. There is an art to it, but once you get it all figured out, you will be making incredible profits every time you start a new advertising campaign!
I wish you much success in all of your offline advertising adventures.
Liz Tomey
Liz Tomey has owned a direct mail advertising business since 1998. She runs two different networks of sites. One in the direct mail advertising niche http://www.Mailorder-HQ.com and one in the Internet marketing niche http://www.TomeyMarketing.com. If you would like to learn how to use offline advertising as part of your marketing efforts, stop by her super informative site at http://www.OfflineAdvertisingSecrets.com
Article Source: http://EzineArticles.com/?expert=Liz_Tomey
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